FROM FOUNDING TO ESTABLISHMENT

2019-2023

THE START TO A NEW REALITY

JAN 2024

SONDERS CLUB LAUNCH

FEB 2024

CURATING OUR BRAND ETHOS

MAR 2024

SONDER x WSMKT

APR 2024

SONDER x SEON

APR 2025

SONDER x VANESA

MAY 2024

SONDER x ALADDIN

MAY 2024

SONDER x CLIQUE CABANA

MAY 2024

SONDER x QUEMA

JUNE 2024

CREATING OUR OWN STORY

JUL 2024

SONDER x QUEMA

AUG 2024

SONDER x QUEMA

SEP 2024

SONDER x EDUARDO FRANCO

OCT 2024

SONDER x EIZA x AVEZA

OCT 2024

SONDER x MIR

NOV 2024

SONDER x ALADDIN

NOV 2024

SONDER x VANESA

NOV 2024

SONDER x SEON

NOV 2024

MEMBERS CLUB

DEC 2024

SONDER x CLIQUE CABANA

DEC 2024

SONDER x SLOWBURN

DEC 2024

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May 25, 2015

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May 25, 2015

THE SEARCH FOR SONDER

Our Founder, Davincho, spent over 3 years curating the power of sonder into a brand with a message. The first part of building a club for sonder is to look for the sonder around you. And so, the journey begins.

LIVING A SONDEROUS LIFE

Our exclusive debut collection "Live Sonderously" showed us the power behind the sonder's message. We are all vividly different, but we can still relate to being a complex human.

DEBUT COLLECTIVE

Sonder's Club hosted its debut with a pop up showcasing our first deadstock collection and a film screening for our "Live Sonderously" campaign - exclusively made for the Founding Members.

FINDING OUR LANE

Our establishing year was dedicated to limiting accessibility for the members that come for the Sonder's Club experience. Every collection was produced in-house by Davincho.

FIRST POP UP

We showcased our first collection and snuck in a few one of one pieces in the Westside Market event.

CABIN TRIP (FT. SEON x KADO x MAIZA)

Our founding member, Seon, invited us out to his annual cabin trip with Kado & Maiza to join their creative retreat. We got behind the scenes footage and documented stories that have never been heard for our member documentary.

ATL SWIM WEEK

We went out to the first ATL Swim Week Runway Show and got to see our founding member, Vanesa Sonea, walk the runway.

FEAR AND LOATHE CO. LOOKBOOK

Our founding member, DJ Aladdin, invited us to come shoot a lookbook for Fear and Loathe Co. exclusive collection.

DISTRICT 360 ON FILM

Clique Cabana invited us to come document their first show at District Atlanta on film.

LA CASA LATINA

We hosted an event at The Forum Cocktail Co. to showcase the first Sonder's Club Members Collection with the Latin Collective, Quema.

BUILT OFF VISION

Sonder's Club was built from countless hours of curating, journaling, and strategizing. We are the writers of our own story - creators of our own reality.

FOUNDERS CELEBRATION

After 3 years of building Sonder's Club, this was the first year we got to celebrate our founder's birthday with the club. We collaborated with Quema to host the celebration at Forum Cocktail Co.

THE ROOFTOP CLUB

Collection No. 3 with Quema was one of the most significant pop up events we've had to date - the party that never happened.

START OF THE MEMBERS CLUB

We were invited to Tongue and Groove to deliver our first custom members tee from the Members Only Collection. Eduardo was styled in the One of One edition shirt for his set at Candela in District ATL.

MEMBERS OPENING FOR DIPLO

We styled our members in One of One Editions from our Members Only Collection as they opened for Diplo in Underground ATL.

SONDER AT PALO SANTO

We styled our member Amir in a custom members tee from the Members Only Collection for his DJ set at Palo Santo Rooftop Sessions.

MEMBER LOOKBOOK

We styled DJ Aladdin in the One of One look from our unreleased Denim Collection during the promo shoot for his single "Notice You" with Kap G.

MEMBER LOOKBOOK

We delivered Vanesa's custom piece from our Members Only Collection at Le Blanc Haus.

MEMBER LOOKBOOK

Celebrated the end of University with family and friends, and received my bachelor's degree.

THE CLASS OF 2024

We hosted our first private event with the Members Club at Supply and Demand. The speakeasy was full of loyal members that have been apart of our first established year of building the club - Member's Class of 2024

WONDERLAND

We collaborated with Clique Cabana to produce the official merchandise for their Wonderland party at Block & Drum. We showcased our exclusive apparel and snuck in some one of one editions in the pop up collection.

LOCALS ONLY VOL. 1

We collaborated with Slowburn Collective to produce an exclusive experience at HYPR Studios for our locals.

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Celebrated the end of University with family and friends, and received my bachelor's degree.

Card Title

Celebrated the end of University with family and friends, and received my bachelor's degree.